Koharu Agency

Television

TV media planning and buying for broad awareness, credibility, and integrated campaign lift.

What is Television for?

Television advertising is for rapid, broad audience awareness and credibility building when scale and memorability are priority outcomes.

Who television is right for

Brands launching nationally, defending market share, or amplifying major campaign windows with high-reach channels.

What television helps solve

  • /Low category visibility
  • /Slow awareness growth
  • /Brand trust gaps in competitive markets

What's included in our television service

  • /TV channel and spot strategy
  • /Audience and timing planning
  • /Creative suitability guidance
  • /Post-campaign performance analysis

How we approach Television

We align TV planning with digital demand signals so awareness investment supports measurable downstream behavior.

Outcomes we focus on with television

  • /Higher brand awareness
  • /Improved salience
  • /Broader market reach
  • /Lift in branded demand signals

Typical questions about Television

What is television advertising for?

Building large-scale awareness and credibility quickly, especially in high-competition categories.

How do you measure TV impact?

We use a mix of reach metrics, brand-demand indicators, and downstream digital response analysis.

Explore related channels in Traditional Media

If this channel is not the exact fit, you can compare it with Radio, Outdoor (OOH), Print and Press Release & Activations.

You can also view the full paid media service overview or start an honest conversation.